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Sir Richard Branson writes emotional farewell letter to Virgin America

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Sir Richard Branson has written a farewell letter to Virgin America after owner Alaska Airlines said it would soon stop using the Virgin brand.

Souce has it that the founder of the Virgin Group, who launched the US budget airline in 2007 before selling it to Alaska Airlines last year, wrote on his blog:

“Many tears are shed today, this time over Alaska Airlines’ decision to buy and now retire Virgin America.”

“It has a very different business model and sadly, it could not find a way to maintain its own brand and that of Virgin America.”

Sir Richard Branson further quoted:

“All Things Must Pass.”

“This was the ride and love of a lifetime. I feel very lucky to have been on it with all of you. I’m told some people at Virgin America are calling today “the day the music died”. It is a sad (and some would say baffling) day. But I’d like to assure them that the music never dies.”

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